What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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Crown Princess Victoria attends 2026 Stockholm Junior Water Prize ceremony

August 26, 2026

Crown Princess Victoria attends 2026 Stockholm Junior Water Prize ceremony

August 26, 2026

On Tuesday, Crown Princess Victoria attended the 2026 Stockholm Junior Water Prize ceremony as Patron.

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August 26, 2026

Latest Find

Featured

Bode Sylphid Dress in Pink/Cream

Princess Alexandra Monaco, Dresses

Bode Sylphid Dress in Pink/Cream

Princess Alexandra Monaco, Dresses

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Princess Alexandra Monaco, Dresses

All tagged 16Dec24-J

Amaia Kids Theodore Trousers

Dec 16

Dec 16 Amaia Kids Theodore Trousers

Prince Alexander, Bottoms, Prince Gabriel, Prince Julian

Amaia Kids Sous-Marin Cardigan

Dec 16

Dec 16 Amaia Kids Sous-Marin Cardigan

Prince Julian, Outerwear

Kavat Husum JR XC Chelsea Boots

Dec 16

Dec 16 Kavat Husum JR XC Chelsea Boots

Prince Julian, Shoes

Amaia Kids Daniel Shirt in Navy

Oct 26

Oct 26 Amaia Kids Daniel Shirt in Navy

Prince George, Tops, Prince Alexander, Prince Gabriel, Prince Julian