What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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King Carl Gustaf and Queen Silvia attend Salzburg Festival

August 13, 2026

King Carl Gustaf and Queen Silvia attend Salzburg Festival

August 13, 2026

This week, King Carl Gustaf and Queen Silvia attended the Salzburg Festival in Austria.

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August 13, 2026

Latest Find

Featured

Akris Alexa Bag in Tan

Princess Charlene, Bags

Akris Alexa Bag in Tan

Princess Charlene, Bags

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Princess Charlene, Bags

All tagged 16Jun13-Bea

Zara Bouclé Tweed Blazer with Embellished Collar

Mar 10

Mar 10 Zara Bouclé Tweed Blazer with Embellished Collar

Princess Beatrice, Outerwear

Haute Hippie Silk Colourblock Blouse in Swan & Buff

Dec 27

Dec 27 Haute Hippie Silk Colourblock Blouse in Swan & Buff

Princess Beatrice, Tops

Saint Laurent Tribtoo 80 Cap-Toe Pumps in Beige

May 2

May 2 Saint Laurent Tribtoo 80 Cap-Toe Pumps in Beige

Princess Beatrice, Shoes

Street Level Studded Pillbox Clutch in Beige

Apr 23

Apr 23 Street Level Studded Pillbox Clutch in Beige

Princess Beatrice, Bags

Topshop Aztec Print Full Skirt in Green

Dec 13

Dec 13 Topshop Aztec Print Full Skirt in Green

Princess Beatrice, Bottoms