What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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Featured

Singaporean State Visit to Sweden - Day 1

October 19, 2026

Singaporean State Visit to Sweden - Day 1

October 19, 2026

On Monday, the President and First Lady of Singapore started a three-day State Visit to Sweden.

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October 19, 2026

Latest Find

Featured

Pourchet Club Clutch Bag in White

Princess Sofia, Bags

Pourchet Club Clutch Bag in White

Princess Sofia, Bags

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Princess Sofia, Bags

All tagged 16Oct23-Madde

Demellier London New York Tote Bag

Oct 16

Oct 16 Demellier London New York Tote Bag

Princess Madeleine, Bags

Jonathan Simkhai Ambretta Dress

Oct 16

Oct 16 Jonathan Simkhai Ambretta Dress

Princess Madeleine, Dresses

Ebba Brahe Loberöd Necklace

Jun 21

Jun 21 Ebba Brahe Loberöd Necklace

Princess Madeleine, Accessories, Necklace