What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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Crown Princess Victoria visits Västernorrland County - Day 1

October 17, 2026

Crown Princess Victoria visits Västernorrland County - Day 1

October 17, 2026

On Wednesday, Crown Princess Victoria started a two-day visit to Västernorrland County.

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October 17, 2026

Latest Find

Featured

Chanel Small Tote in Crocodile Embossed Fuchsia Calfskin & Gold-Tone Metal

Charlotte Casiraghi, Bags

Chanel Small Tote in Crocodile Embossed Fuchsia Calfskin & Gold-Tone Metal

Charlotte Casiraghi, Bags

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Charlotte Casiraghi, Bags

All tagged 18Apr24-S

Dea Kudibal Cadence Blouse

Apr 19

Apr 19 Dea Kudibal Cadence Blouse

Princess Sofia, Tops

Andiata Lucia Trousers

Apr 18

Apr 18 Andiata Lucia Trousers

Princess Sofia, Bottoms

Mix and Match Bamboo Bag in Black

Feb 5

Feb 5 Mix and Match Bamboo Bag in Black

Princess Sofia, Bags

Gianvito Rossi Gianvito 115 Pumps in Black Patent Leather

Oct 14

Oct 14 Gianvito Rossi Gianvito 115 Pumps in Black Patent Leather

Crown Princess Victoria, Shoes, Princess Sofia