What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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Queen Mary visits The Deaconess Foundation's Momentet

August 19, 2026

Queen Mary visits The Deaconess Foundation's Momentet

August 19, 2026

On Wednesday, Queen Mary visited Momentet, the Deaconess Foundation's social psychiatric residence for young adults.

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August 19, 2026

Latest Find

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Lapuan Kankurit Koli Wool Scarf

Crown Princess Victoria, Accessories

Lapuan Kankurit Koli Wool Scarf

Crown Princess Victoria, Accessories

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Crown Princess Victoria, Accessories

All tagged 18Apr24-Z

Aspinal of London Lottie Bag in Black Pebble

Jul 10

Jul 10 Aspinal of London Lottie Bag in Black Pebble

Zara Phillips, Bags

Camilla Rose Millinery Wrap Headband in Black

Jul 10

Jul 10 Camilla Rose Millinery Wrap Headband in Black

Zara Phillips, Accessories

Fairfax & Favor The Frances Trench Coat in Khaki Suede

Nov 17

Nov 17 Fairfax & Favor The Frances Trench Coat in Khaki Suede

Zara Phillips, Outerwear

LK Bennett Sierra Platform Ankle Boots in Black Suede

Oct 28

Oct 28 LK Bennett Sierra Platform Ankle Boots in Black Suede

Zara Phillips, Shoes

Illesteva Leonard York Sunglasses

Jun 21

Jun 21 Illesteva Leonard York Sunglasses

Meghan Markle, Accessories, Sunglasses, Zara Phillips