What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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Swedish Royal Couple and Crown Princess Victoria attend reception for the Riksdag and Government

Apr 22, 2026

Swedish Royal Couple and Crown Princess Victoria attend reception for the Riksdag and Government

Apr 22, 2026

Apr 22, 2026

Latest Find

Featured

Rizzo Crystal Embellished Sandals

Crown Princess Victoria, Shoes

Rizzo Crystal Embellished Sandals

Crown Princess Victoria, Shoes

Crown Princess Victoria, Shoes

All tagged 18Apr26-Max

Natan Couture Straight-Leg Trousers in Red

Apr 2

Apr 2 Natan Couture Straight-Leg Trousers in Red

Queen Maxima, Bottoms

Natan Couture Asymmetric Draped Blouse

Feb 24

Feb 24 Natan Couture Asymmetric Draped Blouse

Queen Maxima, Tops

Gianvito Rossi Gianvito 105 Pumps in Tan Nappa Leather

May 20

May 20 Gianvito Rossi Gianvito 105 Pumps in Tan Nappa Leather

Queen Maxima, Shoes, Princess Catharina-Amalia