What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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Swedish Royal Couple and Princess Sofia attend Global Child Forum

October 13, 2026

Swedish Royal Couple and Princess Sofia attend Global Child Forum

October 13, 2026

On Tuesday, King Carl Gustaf, Queen Silvia, and Princess Sofia attended the Global Child Forum at the Royal Palace.

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October 13, 2026

Latest Find

Featured

Natan Edor Skirt in Blush Scattered Leaves Print

Queen Mathilde, Bottoms

Natan Edor Skirt in Blush Scattered Leaves Print

Queen Mathilde, Bottoms

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Queen Mathilde, Bottoms

All tagged 18Jun10-M

Cartier Love Bracelet in White Gold

Jun 12

Jun 12 Cartier Love Bracelet in White Gold

Princess Madeleine, Accessories, Bracelet

Jimmy Choo Clue Sandals in Silver Leather

Jun 10

Jun 10 Jimmy Choo Clue Sandals in Silver Leather

Princess Madeleine, Shoes, Zara Phillips

Angel Sanchez Couture Strapless Gown

May 27

May 27 Angel Sanchez Couture Strapless Gown

Princess Madeleine, Gowns

Kara Ross Prunella Clutch in Silver

Dec 11

Dec 11 Kara Ross Prunella Clutch in Silver

Princess Madeleine, Bags