What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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King Carl Gustaf and Queen Silvia attend Salzburg Festival

August 13, 2026

King Carl Gustaf and Queen Silvia attend Salzburg Festival

August 13, 2026

This week, King Carl Gustaf and Queen Silvia attended the Salzburg Festival in Austria.

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August 13, 2026

Latest Find

Featured

Akris Alexa Bag in Tan

Princess Charlene, Bags

Akris Alexa Bag in Tan

Princess Charlene, Bags

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Princess Charlene, Bags

All tagged 18Oct05

Hugo Grun Amethyst Negligee Necklace

Oct 10

Oct 10 Hugo Grun Amethyst Negligee Necklace

Crown Princess Mary, Accessories, Necklace

Yves Saint Laurent Gold Buckle Belt

Mar 18

Mar 18 Yves Saint Laurent Gold Buckle Belt

Grand Duchess Maria Teresa, Accessories

Yves Saint Laurent Jacket with Bird Brooches

Mar 17

Mar 17 Yves Saint Laurent Jacket with Bird Brooches

Grand Duchess Maria Teresa, Outerwear