What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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Queen Mary visits The Deaconess Foundation's Momentet

August 19, 2026

Queen Mary visits The Deaconess Foundation's Momentet

August 19, 2026

On Wednesday, Queen Mary visited Momentet, the Deaconess Foundation's social psychiatric residence for young adults.

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August 19, 2026

Latest Find

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Lapuan Kankurit Koli Wool Scarf

Crown Princess Victoria, Accessories

Lapuan Kankurit Koli Wool Scarf

Crown Princess Victoria, Accessories

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Crown Princess Victoria, Accessories

All tagged 19Apr15

Furla Metropolis Mini Crossbody Bag in Salvia

Feb 18

Feb 18 Furla Metropolis Mini Crossbody Bag in Salvia

Princess Beatrice, Princess Eugenie, Bags

Saloni Nikki Cloqué Dress in Blue

Aug 19

Aug 19 Saloni Nikki Cloqué Dress in Blue

Princess Beatrice, Dresses

Mint Velvet Bibi Suede Plimsolls

Jul 4

Jul 4 Mint Velvet Bibi Suede Plimsolls

Duchess of Cambridge, Shoes