What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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Princess Charlene lights up the Casino Square in pink for Pink October

October 3, 2026

Princess Charlene lights up the Casino Square in pink for Pink October

October 3, 2026

On Saturday evening, Princess Charlene officially lit up the Casino Square in pink to mark the start of Pink October, Breast Cancer Awareness Month.

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October 3, 2026

Latest Find

Featured

Ralph Lauren Backless Sequin Dress

Princess Charlene, Dresses

Ralph Lauren Backless Sequin Dress

Princess Charlene, Dresses

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Princess Charlene, Dresses

All tagged 19Jun25-IA

Helly Hansen Escape Utility Raincoat

Jun 19

Jun 19 Helly Hansen Escape Utility Raincoat

Princess Ingrid-Alexandra, Outerwear

New Balance 530 Trainers in Grey Matter Harbor

Jun 19

Jun 19 New Balance 530 Trainers in Grey Matter Harbor

Princess Ingrid-Alexandra, Shoes

Izipizi #N Sunglasses in Tortoise

Mar 12

Mar 12 Izipizi #N Sunglasses in Tortoise

Accessories, Crown Princess Mette Marit, Sunglasses, Princess Ingrid-Alexandra