What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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Crown Princess Victoria visits Swedish Chemical Inspection Agency

November 12, 2026

Crown Princess Victoria visits Swedish Chemical Inspection Agency

November 12, 2026

On Thursday, Crown Princess Victoria visited the Swedish Chemical Inspection Agency in Sundbyberg.

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November 12, 2026

Latest Find

Featured

Ciner Art Deco Necklace

Queen Silvia, Accessories, Necklace

Ciner Art Deco Necklace

Queen Silvia, Accessories, Necklace

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Queen Silvia, Accessories, Necklace

All tagged 1Feb04

Jacques Zehnder Lace and Tafetta Gown

Nov 29

Nov 29 Jacques Zehnder Lace and Tafetta Gown

Queen Silvia, Gowns

Adidas Ozone Trainers

Aug 6

Aug 6 Adidas Ozone Trainers

Queen Silvia, Shoes

Andrew Gn Silk Embellished Skirt in Navy

Dec 28

Dec 28 Andrew Gn Silk Embellished Skirt in Navy

Bottoms, Crown Princess Mette Marit