What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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Princess Charlene lights up the Casino Square in pink for Pink October

October 3, 2026

Princess Charlene lights up the Casino Square in pink for Pink October

October 3, 2026

On Saturday evening, Princess Charlene officially lit up the Casino Square in pink to mark the start of Pink October, Breast Cancer Awareness Month.

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October 3, 2026

Latest Find

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Sophie Habsburg Alpha Bag in Green

Countess of Wessex, Bags

Sophie Habsburg Alpha Bag in Green

Countess of Wessex, Bags

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Countess of Wessex, Bags

All tagged 1Jun23-B1

Tyler Ellis Lee Pochet in Champagne Bubble Satin

Jun 4

Jun 4 Tyler Ellis Lee Pochet in Champagne Bubble Satin

Princess Beatrice, Bags

Reem Acra Embellished Ruffled Satin-piqué Gown

Jun 1

Jun 1 Reem Acra Embellished Ruffled Satin-piqué Gown

Princess Beatrice, Gowns

Kurt Geiger Britton Pumps in Nude

Sep 25

Sep 25 Kurt Geiger Britton Pumps in Nude

Princess Beatrice, Princess Eugenie, Shoes