What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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Princess Madeleine visits Astrid Lindgren's children's hospital and Min Stora Dag

Nov 21, 2024

Princess Madeleine visits Astrid Lindgren's children's hospital and Min Stora Dag

Nov 21, 2024

Nov 21, 2024

Latest Find

Featured

Soft Goat Short Sleeve Cashmere Jumper in Chocolate

Princess Sofia, Tops

Soft Goat Short Sleeve Cashmere Jumper in Chocolate

Princess Sofia, Tops

Princess Sofia, Tops

All tagged 1Jun23-B1

Tyler Ellis Lee Pochet in Champagne Bubble Satin

Jun 4

Jun 4 Tyler Ellis Lee Pochet in Champagne Bubble Satin

Princess Beatrice, Bags

Reem Acra Embellished Ruffled Satin-piqué Gown

Jun 1

Jun 1 Reem Acra Embellished Ruffled Satin-piqué Gown

Princess Beatrice, Gowns

Kurt Geiger Britton Pumps in Nude

Sep 25

Sep 25 Kurt Geiger Britton Pumps in Nude

Princess Beatrice, Princess Eugenie, Shoes