What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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Featured

Crown Princess Victoria and Prince Daniel visit Vaasa and Espoo

August 22, 2026

Crown Princess Victoria and Prince Daniel visit Vaasa and Espoo

August 22, 2026

On Friday, Crown Princess Victoria and Prince Daniel visited Finland.

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August 22, 2026

Latest Find

Featured

Ole Lynggaard Snake Earrings

Benedikte Thoustrup, Accessories, Earrings

Ole Lynggaard Snake Earrings

Benedikte Thoustrup, Accessories, Earrings

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Benedikte Thoustrup, Accessories, Earrings

All tagged 1Oct25-Max1

Patek Philippe Ellipse Lady Diamonds Watch

Jun 20

Jun 20 Patek Philippe Ellipse Lady Diamonds Watch

Queen Maxima, Accessories, Watches

Natan Couture Satin Wide Leg Trousers

Sep 25

Sep 25 Natan Couture Satin Wide Leg Trousers

Queen Maxima, Bottoms

Natan Pink Beaded Clutch

Jun 16

Jun 16 Natan Pink Beaded Clutch

Queen Maxima, Bags, Princess Catharina-Amalia

Gianvito Rossi Rania Crystal Embellished Pumps in Praline Pink

Nov 4

Nov 4 Gianvito Rossi Rania Crystal Embellished Pumps in Praline Pink

Shoes, Queen Maxima