What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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Queen Mary visits The Deaconess Foundation's Momentet

August 19, 2026

Queen Mary visits The Deaconess Foundation's Momentet

August 19, 2026

On Wednesday, Queen Mary visited Momentet, the Deaconess Foundation's social psychiatric residence for young adults.

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August 19, 2026

Latest Find

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M.A.B.E Chrissie Long Sleeve Top in Ecru/Check

Crown Princess Mary, Tops

M.A.B.E Chrissie Long Sleeve Top in Ecru/Check

Crown Princess Mary, Tops

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Crown Princess Mary, Tops

All tagged 20Jun02

Michel Perry Cutout Pumps

Sep 17

Sep 17 Michel Perry Cutout Pumps

Countess of Wessex, Shoes

Prada Brocade Pointed-Toe Pumps in Ivory

Sep 6

Sep 6 Prada Brocade Pointed-Toe Pumps in Ivory

Crown Princess Mette Marit, Shoes