What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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Norwegian Royal Family attends Private Service for King Harald

August 31, 2026

Norwegian Royal Family attends Private Service for King Harald

August 31, 2026

On Monday, the Norwegian Royal Family attended a private service held at the Palace Chapel following the passing of King Harald.

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August 31, 2026

Latest Find

Featured

Safiyaa Adelina Top in Blue

HGD Stéphanie, Tops

Safiyaa Adelina Top in Blue

HGD Stéphanie, Tops

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HGD Stéphanie, Tops

All tagged 20Oct23-S1

Cardié Tabia Dress

Oct 20

Oct 20 Cardié Tabia Dress

Infanta Sofia, Dresses

Massimo Dutti Flat Slingback Shoes with Buckle in Black

Jul 6

Jul 6 Massimo Dutti Flat Slingback Shoes with Buckle in Black

Infanta Sofia, Shoes