What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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Singaporean State Visit to Sweden - Day 2

October 20, 2026

Singaporean State Visit to Sweden - Day 2

October 20, 2026

On Tuesday, the President and First Lady of Singapore spent their second day in Sweden.

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October 20, 2026

Latest Find

Featured

Max Mara Sorriso Jacket

Queen Silvia, Outerwear

Max Mara Sorriso Jacket

Queen Silvia, Outerwear

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Queen Silvia, Outerwear

All tagged 22Sept12

Gucci Equestrian Riding Cap in Black Velvet

May 17

May 17 Gucci Equestrian Riding Cap in Black Velvet

Charlotte Casiraghi, Hats

Chanel HC Feather-Trim Gown with Embellishments

Apr 24

Apr 24 Chanel HC Feather-Trim Gown with Embellishments

Princess Caroline, Gowns

Alexander McQueen Leopard Print Scarf

Jun 14

Jun 14 Alexander McQueen Leopard Print Scarf

Princess Madeleine, Accessories