What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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Queen Mary visits The Deaconess Foundation's Momentet

August 19, 2026

Queen Mary visits The Deaconess Foundation's Momentet

August 19, 2026

On Wednesday, Queen Mary visited Momentet, the Deaconess Foundation's social psychiatric residence for young adults.

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August 19, 2026

Latest Find

Featured

Lapuan Kankurit Koli Wool Scarf

Crown Princess Victoria, Accessories

Lapuan Kankurit Koli Wool Scarf

Crown Princess Victoria, Accessories

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Crown Princess Victoria, Accessories

All tagged 22Sept20-StephM

Zara Beaded Transparent Crossbody Bag

Aug 1

Aug 1 Zara Beaded Transparent Crossbody Bag

Princess Stephanie, Bags

Converse Chuck Taylor All Star Low Top Shoes in White Mono Leather

Nov 16

Nov 16 Converse Chuck Taylor All Star Low Top Shoes in White Mono Leather

Princess Stephanie, Shoes

Alter Designs Long Trench Coat in Cream Satin

Nov 16

Nov 16 Alter Designs Long Trench Coat in Cream Satin

Princess Stephanie, Outerwear