What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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August 19, 2026

Queen Mary visits The Deaconess Foundation's Momentet

August 19, 2026

On Wednesday, Queen Mary visited Momentet, the Deaconess Foundation's social psychiatric residence for young adults.

August 19, 2026

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Featured

Crown Princess Victoria, Accessories

Lapuan Kankurit Koli Wool Scarf

Crown Princess Victoria, Accessories

All tagged 23Jul15

Mar 5

Mar 5 Adolfo Dominguez Pleated Leather Clutch in Nude

Heaven

Queen Letizia, Bags

Nov 6

Nov 6 H&M Waffle-Knit A-Line Skirt in Black

Polka Popp

Princess Beatrice, Bottoms

Nov 6

Nov 6 H&M Printed Open Jacket

Polka Popp

Princess Beatrice, Outerwear

Jun 28

Jun 28 Pretty Ballerinas Metal Cap-Toe Ballet Flats

Polka Popp

Princess Beatrice, Shoes

Jul 5

Jul 5 Hugo Boss Valeti Pencil Skirt in White

Heaven

Queen Letizia, Bottoms

Jul 5

Jul 5 Hugo Boss Ileti Top in White

Heaven

Queen Letizia, Tops

May 23

May 23 Adolfo Dominguez Python Heeled Sandals

Heaven

Queen Letizia, Shoes

Jan 19

Jan 19 Auxiliary Bega Satchel in Brown Suede

Polka Popp

Princess Beatrice, Bags

Jan 4

Jan 4 H&M Textured A-Line Skirt in Black

Polka Popp

Princess Beatrice, Bottoms

Dec 14

Dec 14 Longchamp Roseau Tote in Black

Sarah Williams

Princess Sofia, Bags

What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

Latest Blog Post

Latest Find

Mar 5 Adolfo Dominguez Pleated Leather Clutch in Nude

Nov 6 H&M Waffle-Knit A-Line Skirt in Black

Nov 6 H&M Printed Open Jacket

Jun 28 Pretty Ballerinas Metal Cap-Toe Ballet Flats

Jul 5 Hugo Boss Valeti Pencil Skirt in White

Jul 5 Hugo Boss Ileti Top in White

May 23 Adolfo Dominguez Python Heeled Sandals

Jan 19 Auxiliary Bega Satchel in Brown Suede

Jan 4 H&M Textured A-Line Skirt in Black

Dec 14 Longchamp Roseau Tote in Black

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