What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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Crown Princess Victoria meets UN High Commissioner for Human Rights

May 29, 2025

Crown Princess Victoria meets UN High Commissioner for Human Rights

May 29, 2025

May 29, 2025

Latest Find

Featured

Carolina Herrera Jasmine Brocade Long Shirt Dress

Queen Mathilde, Gowns

Carolina Herrera Jasmine Brocade Long Shirt Dress

Queen Mathilde, Gowns

Queen Mathilde, Gowns

All tagged 24Apr25-MM1

Chloe Embellished Button Velvet Coat

Dec 16

Dec 16 Chloe Embellished Button Velvet Coat

Crown Princess Mette Marit, Outerwear

Christian Louboutin Lizard Effect Pumps in Brown Leather

Mar 10

Mar 10 Christian Louboutin Lizard Effect Pumps in Brown Leather

Crown Princess Mette Marit, Shoes

Bottega Veneta Intrecciato Knot Clutch in Violet Silk

Aug 1

Aug 1 Bottega Veneta Intrecciato Knot Clutch in Violet Silk

Bags, Crown Princess Mette Marit