What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

Latest Blog Post

Featured

Queen Mary attends COP31 - Day 1

November 10, 2026

Queen Mary attends COP31 - Day 1

November 10, 2026

On Monday, Queen Mary attended the first day of the COP31 in Antalya, Türkiye.

Read more →

November 10, 2026

Latest Find

Featured

Natan Couture Vingo Skirt in Light Blue

Queen Maxima, Bottoms

Natan Couture Vingo Skirt in Light Blue

Queen Maxima, Bottoms

Read more →

Queen Maxima, Bottoms

All tagged 24Dec22-IA

Acne Studios Pistol Boots in Black Leather

Dec 25

Dec 25 Acne Studios Pistol Boots in Black Leather

Princess Ingrid-Alexandra, Shoes

Joseph Cadyn Coat

Dec 7

Dec 7 Joseph Cadyn Coat

Crown Princess Mette Marit, Outerwear, Princess Ingrid-Alexandra