What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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The Princess of Wales visits Royal Marsden Hospital

September 12, 2026

The Princess of Wales visits Royal Marsden Hospital

September 12, 2026

On Friday, the Princess of Wales visited the Royal Marsden Hospital in London

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September 12, 2026

Latest Find

Featured

NW3 by Hobbs Wyldes Jacket

Princess Eugenie, Outerwear

NW3 by Hobbs Wyldes Jacket

Princess Eugenie, Outerwear

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Princess Eugenie, Outerwear

All tagged 25Jun22-E

Percossi Papi DG 2811 Earrings in Pearl and Ruby

Sep 11

Sep 11 Percossi Papi DG 2811 Earrings in Pearl and Ruby

Princess Elisabeth, Accessories, Earrings

Reiss Cecile Tuxedo Dress

Jun 25

Jun 25 Reiss Cecile Tuxedo Dress

Princess Elisabeth, Dresses

Fabienne Delvigne Colette Clutch in Light Pink

Jun 25

Jun 25 Fabienne Delvigne Colette Clutch in Light Pink

Princess Elisabeth, Bags, Queen Mathilde

Fabienne Delvigne Pretty Hat in Light Pink

Jun 25

Jun 25 Fabienne Delvigne Pretty Hat in Light Pink

Princess Elisabeth, Hats

Jimmy Choo Romy Pumps in Nude Suede

Jun 26

Jun 26 Jimmy Choo Romy Pumps in Nude Suede

Shoes, Princess Marie, Princess Elisabeth