What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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Queen Mary visits The Deaconess Foundation's Momentet

August 19, 2026

Queen Mary visits The Deaconess Foundation's Momentet

August 19, 2026

On Wednesday, Queen Mary visited Momentet, the Deaconess Foundation's social psychiatric residence for young adults.

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August 19, 2026

Latest Find

Featured

Lapuan Kankurit Koli Wool Scarf

Crown Princess Victoria, Accessories

Lapuan Kankurit Koli Wool Scarf

Crown Princess Victoria, Accessories

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Crown Princess Victoria, Accessories

All tagged 25Jun26-L

Massimo Dutti Leather Slingback Pumps

May 30

May 30 Massimo Dutti Leather Slingback Pumps

Queen Letizia, Shoes

Coreterno Amor Che Tutto Move Ring

Jan 6

Jan 6 Coreterno Amor Che Tutto Move Ring

Queen Letizia, Accessories, Rings

Carolina Herrera Victoria Insignia Bag

Nov 16

Nov 16 Carolina Herrera Victoria Insignia Bag

Queen Letizia, Bags

Gold & Roses Shewel Triple Hoops

Sep 6

Sep 6 Gold & Roses Shewel Triple Hoops

Queen Letizia, Accessories, Earrings

Hugo Boss Dadoria Sheath Dress in Dark Jade

Apr 5

Apr 5 Hugo Boss Dadoria Sheath Dress in Dark Jade

Dresses, Queen Letizia