What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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Crown Princess Victoria and Prince Daniel visit Vaasa and Espoo

August 22, 2026

Crown Princess Victoria and Prince Daniel visit Vaasa and Espoo

August 22, 2026

On Friday, Crown Princess Victoria and Prince Daniel visited Finland.

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August 22, 2026

Latest Find

Featured

By Malina Bethanny Mini Dress in Light Lemon

Princess Estelle, Dresses

By Malina Bethanny Mini Dress in Light Lemon

Princess Estelle, Dresses

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Princess Estelle, Dresses

All tagged 25Sept23-C

Akris Flavin Trousers in Aluminium

Oct 1

Oct 1 Akris Flavin Trousers in Aluminium

Princess Charlene, Bottoms

Djula Big V Necklace

Sep 3

Sep 3 Djula Big V Necklace

Princess Charlene, Accessories, Necklace

Gianvito Rossi Ascent Pumps

Feb 28

Feb 28 Gianvito Rossi Ascent Pumps

Crown Princess Mary, Shoes, Princess Charlene, Princess Nina