What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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Prince Carl Philip and Princess Sofia open Sundbyberg Cultural Center

August 22, 2026

Prince Carl Philip and Princess Sofia open Sundbyberg Cultural Center

August 22, 2026

On Friday, Prince Carl Philip and Princess Sofia opened the new Cultural Center in Sundbyberg.

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August 22, 2026

Latest Find

Featured

Soft Goat Short Sleeve Crewneck

Princess Sofia, Tops

Soft Goat Short Sleeve Crewneck

Princess Sofia, Tops

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Princess Sofia, Tops

All tagged 25Sept23-L

Zara Gathered Linen Blend Dress

Sep 25

Sep 25 Zara Gathered Linen Blend Dress

Queen Letizia, Dresses, Infanta Sofia

Coreterno Amor Che Tutto Move Ring

Jan 6

Jan 6 Coreterno Amor Che Tutto Move Ring

Queen Letizia, Accessories, Rings

Hugo Boss Amie Belt

Oct 16

Oct 16 Hugo Boss Amie Belt

Queen Letizia, Accessories

Aquazzura Forever Pumps in Black Suede

Sep 23

Sep 23 Aquazzura Forever Pumps in Black Suede

Princess Beatrice, Shoes, Queen Letizia

Giorgio Armani Chevron Velvet Clutch in Black

Sep 19

Sep 19 Giorgio Armani Chevron Velvet Clutch in Black

Queen Letizia, Bags