What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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The Princess of Wales visits Royal Marsden Hospital

September 12, 2026

The Princess of Wales visits Royal Marsden Hospital

September 12, 2026

On Friday, the Princess of Wales visited the Royal Marsden Hospital in London

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September 12, 2026

Latest Find

Featured

Mango Woven Frame Clutch Bag

Infanta Sofia, Bags

Mango Woven Frame Clutch Bag

Infanta Sofia, Bags

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Infanta Sofia, Bags

All tagged 25Sept24-M

Jimmy Choo Amita 45 Pumps in Garnet Patent Leather

Sep 25

Sep 25 Jimmy Choo Amita 45 Pumps in Garnet Patent Leather

Crown Princess Mary, Shoes

The Fold Harrow Blouse

May 12

May 12 The Fold Harrow Blouse

Crown Princess Mette Marit, Tops, Crown Princess Mary

Halberstadt F Petite Letter Necklace

Feb 24

Feb 24 Halberstadt F Petite Letter Necklace

Crown Princess Mary, Accessories, Necklace

Dulong Fine Jewelry Delphis Earrings in Rose Quartz

Nov 3

Nov 3 Dulong Fine Jewelry Delphis Earrings in Rose Quartz

Crown Princess Mary, Accessories, Earrings, Princess Josephine

Alexander McQueen Fluted Crepe Midi Skirt in Burgundy

Apr 29

Apr 29 Alexander McQueen Fluted Crepe Midi Skirt in Burgundy

Crown Princess Mary, Bottoms