What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

Latest Blog Post

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King Carl Gustaf and Queen Silvia attend Salzburg Festival

August 13, 2026

King Carl Gustaf and Queen Silvia attend Salzburg Festival

August 13, 2026

This week, King Carl Gustaf and Queen Silvia attended the Salzburg Festival in Austria.

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August 13, 2026

Latest Find

Featured

Hogan Script Bag in White/Green

Princess Beatrice, Bags

Hogan Script Bag in White/Green

Princess Beatrice, Bags

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Princess Beatrice, Bags

All tagged 26Dec24-Alex

Céline Triomphe 01 Sunglasses in Red

Nov 16

Nov 16 Céline Triomphe 01 Sunglasses in Red

Princess Alexandra Monaco, Accessories, Sunglasses

Dôen Mary-Jane Slipper in Ruby Velvet

Feb 8

Feb 8 Dôen Mary-Jane Slipper in Ruby Velvet

Princess Alexandra Monaco, Shoes