What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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The Princess of Wales visits Royal Marsden Hospital

September 12, 2026

The Princess of Wales visits Royal Marsden Hospital

September 12, 2026

On Friday, the Princess of Wales visited the Royal Marsden Hospital in London

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September 12, 2026

Latest Find

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NW3 by Hobbs Wyldes Jacket

Princess Eugenie, Outerwear

NW3 by Hobbs Wyldes Jacket

Princess Eugenie, Outerwear

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Princess Eugenie, Outerwear

All tagged 26Jul13

Jet Set Purple Wedges

Aug 7

Aug 7 Jet Set Purple Wedges

Princess Marie, Shoes

Pili Carrera Floral-Print Dress

Nov 21

Nov 21 Pili Carrera Floral-Print Dress

Princess Isabella, Dresses

Rabens Saloner Smocked Waist Dress in Ink Blue

May 4

May 4 Rabens Saloner Smocked Waist Dress in Ink Blue

Crown Princess Mary, Dresses

Manuela De Juan Mimi Flats in Grey Leather

Jun 11

Jun 11 Manuela De Juan Mimi Flats in Grey Leather

Shoes, Princess Josephine

Shamballa Jewels Royal Bracelet with Argyle Pink Diamonds

Jun 11

Jun 11 Shamballa Jewels Royal Bracelet with Argyle Pink Diamonds

Crown Princess Mary, Accessories, Bracelet

Chanel Comète Earrings

Sep 10

Sep 10 Chanel Comète Earrings

Queen Letizia, Earrings, Accessories

Warehouse Floral Tea Dress

Jul 8

Jul 8 Warehouse Floral Tea Dress

Princess Marie, Dresses