What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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Princess of Wales Launches Film Series

Aug 5, 2025

Princess of Wales Launches Film Series

Aug 5, 2025

Aug 5, 2025

Latest Find

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Zara Long Double-Breasted Blazer in Ecru

Princess Beatrice, Outerwear

Zara Long Double-Breasted Blazer in Ecru

Princess Beatrice, Outerwear

Princess Beatrice, Outerwear

All tagged 26Oct01

Engelbert Stockholm Gold Bracelet with Diamonds

Jul 19

Jul 19 Engelbert Stockholm Gold Bracelet with Diamonds

Queen Silvia, Accessories, Bracelet, Crown Princess Victoria