What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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Crown Princess Victoria and Prince Daniel visit Vaasa and Espoo

August 22, 2026

Crown Princess Victoria and Prince Daniel visit Vaasa and Espoo

August 22, 2026

On Friday, Crown Princess Victoria and Prince Daniel visited Finland.

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August 22, 2026

Latest Find

Featured

Ole Lynggaard Snake Earrings

Benedikte Thoustrup, Accessories, Earrings

Ole Lynggaard Snake Earrings

Benedikte Thoustrup, Accessories, Earrings

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Benedikte Thoustrup, Accessories, Earrings

All tagged 27Apr22-L

Jose Luis Leaf Earrings

Apr 27

Apr 27 Jose Luis Leaf Earrings

Queen Letizia, Accessories, Earrings

Magrit Mara Clutch in Red Croc Embossed

Jan 27

Jan 27 Magrit Mara Clutch in Red Croc Embossed

Queen Letizia, Bags

Massimo Dutti Limited Edition Open Back Dress in Dark Pink

Oct 7

Oct 7 Massimo Dutti Limited Edition Open Back Dress in Dark Pink

Queen Maxima, Dresses, Queen Letizia

Karen Hallam Signature Ring

Jul 16

Jul 16 Karen Hallam Signature Ring

Queen Letizia, Rings, Accessories, Infanta Sofia