What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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Crown Princess Victoria and Prince Daniel visit Vaasa and Espoo

August 22, 2026

Crown Princess Victoria and Prince Daniel visit Vaasa and Espoo

August 22, 2026

On Friday, Crown Princess Victoria and Prince Daniel visited Finland.

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August 22, 2026

Latest Find

Featured

Ole Lynggaard Snake Earrings

Benedikte Thoustrup, Accessories, Earrings

Ole Lynggaard Snake Earrings

Benedikte Thoustrup, Accessories, Earrings

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Benedikte Thoustrup, Accessories, Earrings

All tagged 27Jan25-M

Sportmax Reneeb Coat

Jan 27

Jan 27 Sportmax Reneeb Coat

Crown Princess Mary, Outerwear

Mulberry Small Islington Bag in Black Silky Calf

Jan 27

Jan 27 Mulberry Small Islington Bag in Black Silky Calf

Crown Princess Mary, Bags

Susanne Juul Velvet Pillbox Hat in Black

Jan 27

Jan 27 Susanne Juul Velvet Pillbox Hat in Black

Crown Princess Mary, Hats

Gianvito Rossi Fiona 90 Stretch-Knit Ankle Boots in Black

Nov 5

Nov 5 Gianvito Rossi Fiona 90 Stretch-Knit Ankle Boots in Black

Crown Princess Mary, Shoes