What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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Swedish Royal Couple and Princess Sofia attend Global Child Forum

October 13, 2026

Swedish Royal Couple and Princess Sofia attend Global Child Forum

October 13, 2026

On Tuesday, King Carl Gustaf, Queen Silvia, and Princess Sofia attended the Global Child Forum at the Royal Palace.

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October 13, 2026

Latest Find

Featured

Marks & Spencer Peak Lapel Tuxedo Jacket

Meghan Markle, Outerwear

Marks & Spencer Peak Lapel Tuxedo Jacket

Meghan Markle, Outerwear

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Meghan Markle, Outerwear

All tagged 27May25-E

Rebecca Vallance Estella Dress

May 27

May 27 Rebecca Vallance Estella Dress

Princess Elisabeth, Dresses

Aquazzura Uptown 105 Pumps

May 5

May 5 Aquazzura Uptown 105 Pumps

Princess Elisabeth, Shoes

Percossi Papi Sun Gold-Plated, Topaz and Pearl Earrings

Aug 18

Aug 18 Percossi Papi Sun Gold-Plated, Topaz and Pearl Earrings

Princess Elisabeth, Accessories, Earrings, Queen Mathilde