What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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Princess Madeleine visits Astrid Lindgren's children's hospital and Min Stora Dag

Nov 21, 2024

Princess Madeleine visits Astrid Lindgren's children's hospital and Min Stora Dag

Nov 21, 2024

Nov 21, 2024

Latest Find

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Soft Goat Short Sleeve Cashmere Jumper in Chocolate

Princess Sofia, Tops

Soft Goat Short Sleeve Cashmere Jumper in Chocolate

Princess Sofia, Tops

Princess Sofia, Tops

All tagged 27Nov07

Suzy Smith Clear Bag with Palm Tree Pouch in Green

Mar 18

Mar 18 Suzy Smith Clear Bag with Palm Tree Pouch in Green

Grand Duchess Maria Teresa, Bags

Armand Basi Cropped Wool Jacket in Sand

Feb 20

Feb 20 Armand Basi Cropped Wool Jacket in Sand

Queen Letizia, Outerwear