What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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British Royal Family attends 2026 Festival of Remembrance

November 7, 2026

British Royal Family attends 2026 Festival of Remembrance

November 7, 2026

On Saturday evening, members of the British Royal Family attended the Festival of Remembrance at the Royal Albert Hall.

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November 7, 2026

Latest Find

Featured

Marchesa Sierra Sandals

Princess Madeleine, Shoes

Marchesa Sierra Sandals

Princess Madeleine, Shoes

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Princess Madeleine, Shoes

All tagged 28Feb24-MM

New Balance 530 Trainers in White/Red

Feb 28

Feb 28 New Balance 530 Trainers in White/Red

Crown Princess Mette Marit, Shoes

Amundsen Field Trousers in Navy

Aug 17

Aug 17 Amundsen Field Trousers in Navy

Crown Princess Mette Marit, Bottoms

Patagonia Down Sweater Hoody

Mar 8

Mar 8 Patagonia Down Sweater Hoody

Crown Princess Mette Marit, Outerwear, Crown Princess Mary