What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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Queen Mary visits The Deaconess Foundation's Momentet

August 19, 2026

Queen Mary visits The Deaconess Foundation's Momentet

August 19, 2026

On Wednesday, Queen Mary visited Momentet, the Deaconess Foundation's social psychiatric residence for young adults.

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August 19, 2026

Latest Find

Featured

Lapuan Kankurit Koli Wool Scarf

Crown Princess Victoria, Accessories

Lapuan Kankurit Koli Wool Scarf

Crown Princess Victoria, Accessories

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Crown Princess Victoria, Accessories

All tagged 28Jul24-Alexi

Polo Ralph Lauren Striped Cotton Shirt in Harbor Blue/White

Jul 28

Jul 28 Polo Ralph Lauren Striped Cotton Shirt in Harbor Blue/White

Princess Alexia, Tops

Rosa de la Cruz Smile Charm Necklace in Yellow Gold

Jul 28

Jul 28 Rosa de la Cruz Smile Charm Necklace in Yellow Gold

Princess Alexia, Accessories, Necklace

Nike Classic Cortez Sneakers in Sail Gorge Green

Jul 27

Jul 27 Nike Classic Cortez Sneakers in Sail Gorge Green

Princess Alexia, Shoes

Bron Toujours Ajour Ring in Citrine

Jun 7

Jun 7 Bron Toujours Ajour Ring in Citrine

Princess Alexia, Accessories, Rings