What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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Crown Princess Victoria and Prince Daniel visit Vaasa and Espoo

August 22, 2026

Crown Princess Victoria and Prince Daniel visit Vaasa and Espoo

August 22, 2026

On Friday, Crown Princess Victoria and Prince Daniel visited Finland.

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August 22, 2026

Latest Find

Featured

By Malina Bethanny Mini Dress in Light Lemon

Princess Estelle, Dresses

By Malina Bethanny Mini Dress in Light Lemon

Princess Estelle, Dresses

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Princess Estelle, Dresses

All tagged 28Nov14

Carven Belted Silk Skirt in Orange

Dec 22

Dec 22 Carven Belted Silk Skirt in Orange

Princess Beatrice, Bottoms

Accessorize Box Clutch with Panther Clasp in Brown

Feb 15

Feb 15 Accessorize Box Clutch with Panther Clasp in Brown

Princess Beatrice, Bags

Jimmy Choo Riane Patent Leather Clutch in Black

Mar 20

Mar 20 Jimmy Choo Riane Patent Leather Clutch in Black

HGD Stéphanie, Bags

Misha Nonoo Drop Waist Dress with Geo Detail in Imperial Green

Nov 6

Nov 6 Misha Nonoo Drop Waist Dress with Geo Detail in Imperial Green

Princess Eugenie, Dresses