What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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King Carl-Gustaf, Queen Silvia, and Princess Madeleine visit Brazil - Day 1

November 6, 2026

King Carl-Gustaf, Queen Silvia, and Princess Madeleine visit Brazil - Day 1

November 6, 2026

This week, King Carl-Gustaf, Queen Silvia, and Princess Madeleine are visiting Brazil to attend engagements for Childhood Brazil.

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November 6, 2026

Latest Find

Featured

Ralph Lauren Collection Camden Blazer in Light Toffee Lambskin

Princess Charlene, Outerwear

Ralph Lauren Collection Camden Blazer in Light Toffee Lambskin

Princess Charlene, Outerwear

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Princess Charlene, Outerwear

All tagged 28Nov23-Bea

Mansur Gavriel Movimento Mini Bucket Bag in Black/Flamma

Nov 22

Nov 22 Mansur Gavriel Movimento Mini Bucket Bag in Black/Flamma

Princess Beatrice, Bags

Louis Vuitton Silhouette Ankle Boots in Black

Apr 20

Apr 20 Louis Vuitton Silhouette Ankle Boots in Black

Princess Beatrice, Shoes

Temperley London Halcyon Coat in Cream

Dec 15

Dec 15 Temperley London Halcyon Coat in Cream

Princess Beatrice, Outerwear