What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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Norwegian Royal Family attends Private Service for King Harald

August 31, 2026

Norwegian Royal Family attends Private Service for King Harald

August 31, 2026

On Monday, the Norwegian Royal Family attended a private service held at the Palace Chapel following the passing of King Harald.

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August 31, 2026

Latest Find

Featured

Tommy Hilfiger Cable Knit Crew Neck Jumper in Grey

Prince Gabriel, Tops

Tommy Hilfiger Cable Knit Crew Neck Jumper in Grey

Prince Gabriel, Tops

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Prince Gabriel, Tops

All tagged 29Jun15-A

TOUS Ruby and Emerald Earrings

Jun 29

Jun 29 TOUS Ruby and Emerald Earrings

Queen Letizia, Accessories, Earrings

Felipe Varela Satin Trim Tweed Blazer

Jun 28

Jun 28 Felipe Varela Satin Trim Tweed Blazer

Queen Letizia, Outerwear

Magrit Marina Sandals in Nude Suede

Jan 16

Jan 16 Magrit Marina Sandals in Nude Suede

Queen Letizia, Shoes