What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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King Carl Gustaf and Queen Silvia attend Salzburg Festival

August 13, 2026

King Carl Gustaf and Queen Silvia attend Salzburg Festival

August 13, 2026

This week, King Carl Gustaf and Queen Silvia attended the Salzburg Festival in Austria.

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August 13, 2026

Latest Find

Featured

Akris Alexa Bag in Tan

Princess Charlene, Bags

Akris Alexa Bag in Tan

Princess Charlene, Bags

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Princess Charlene, Bags

All tagged 29Nov21-B

Acne Studios Cropped Trench Jacket

Oct 23

Oct 23 Acne Studios Cropped Trench Jacket

Grand Duchess Maria Teresa, Outerwear

Giorgio Armani Snakeskin Clutch with Sodalite Stone

Nov 30

Nov 30 Giorgio Armani Snakeskin Clutch with Sodalite Stone

Bags, Grand Duchess Maria Teresa

MdeU 70s Bangle in Silver

May 14

May 14 MdeU 70s Bangle in Silver

Accessories, Bracelet, Grand Duchess Maria Teresa