What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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Crown Princess Victoria visits Swedish Chemical Inspection Agency

November 12, 2026

Crown Princess Victoria visits Swedish Chemical Inspection Agency

November 12, 2026

On Thursday, Crown Princess Victoria visited the Swedish Chemical Inspection Agency in Sundbyberg.

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November 12, 2026

Latest Find

Featured

Max Mara Extra Trousers

Queen Mathilde, Bottoms

Max Mara Extra Trousers

Queen Mathilde, Bottoms

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Queen Mathilde, Bottoms

All tagged 2Feb26-Alex

Prada Vitello Drive Bowling Bag in Black/Burgundy

Nov 29

Nov 29 Prada Vitello Drive Bowling Bag in Black/Burgundy

Princess Alexandra Monaco, Bags

Celine Bulky Babies Triomphe Shoes in Polished Bullskin Black

Jul 19

Jul 19 Celine Bulky Babies Triomphe Shoes in Polished Bullskin Black

Princess Alexandra Monaco, Shoes