What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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Swedish Royals attend Funeral for Prince Andreas of Saxe-Coburg-Gotha

Apr 24, 2025

Swedish Royals attend Funeral for Prince Andreas of Saxe-Coburg-Gotha

Apr 24, 2025

Apr 24, 2025

Latest Find

Featured

Jane Taylor Ishtar Trillby Hat in Felt with Crystal Knot Trim

Countess of Wessex, Hats, Lady Louise Windsor

Jane Taylor Ishtar Trillby Hat in Felt with Crystal Knot Trim

Countess of Wessex, Hats, Lady Louise Windsor

Countess of Wessex, Hats, Lady Louise Windsor

All tagged 2Mar25-A

Gucci GG Marmont Matelassé Bag in Emerald Green

Jun 6

Jun 6 Gucci GG Marmont Matelassé Bag in Emerald Green

Princess Astrid, Bags

Gucci Rose Garden Printed Silk Cardigan

May 14

May 14 Gucci Rose Garden Printed Silk Cardigan

Princess Astrid, Outerwear

Adidas Gazelle Sneakers in Collegiate Navy White

Nov 18

Nov 18 Adidas Gazelle Sneakers in Collegiate Navy White

Beatrice Casiraghi, Shoes, Princess Astrid