What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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British Royal Family attends 2026 Festival of Remembrance

November 7, 2026

British Royal Family attends 2026 Festival of Remembrance

November 7, 2026

On Saturday evening, members of the British Royal Family attended the Festival of Remembrance at the Royal Albert Hall.

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November 7, 2026

Latest Find

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Marchesa Sierra Sandals

Princess Madeleine, Shoes

Marchesa Sierra Sandals

Princess Madeleine, Shoes

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Princess Madeleine, Shoes

All tagged 30Jun12-Z

2nd Day Birger et Mikkelsen Oversized Blazer in Grey

Sep 18

Sep 18 2nd Day Birger et Mikkelsen Oversized Blazer in Grey

Zara Phillips, Outerwear