What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

Latest Blog Post

Featured

Queen Mary visits The Deaconess Foundation's Momentet

August 19, 2026

Queen Mary visits The Deaconess Foundation's Momentet

August 19, 2026

On Wednesday, Queen Mary visited Momentet, the Deaconess Foundation's social psychiatric residence for young adults.

Read more →

August 19, 2026

Latest Find

Featured

Lapuan Kankurit Koli Wool Scarf

Crown Princess Victoria, Accessories

Lapuan Kankurit Koli Wool Scarf

Crown Princess Victoria, Accessories

Read more →

Crown Princess Victoria, Accessories

All tagged 31Jul19

HVN Lily Printed Dress in Sky Blue

Aug 21

Aug 21 HVN Lily Printed Dress in Sky Blue

Princess Maria-Olympia, Dresses

Pearl & Caviar Mini Ruffled Dress

Aug 20

Aug 20 Pearl & Caviar Mini Ruffled Dress

Dresses, Crown Princess Marie Chantal

Manolo Blahnik BB Pointy Toe Pump in Beige Suede

Jun 25

Jun 25 Manolo Blahnik BB Pointy Toe Pump in Beige Suede

Meghan Markle, Shoes