What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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Swedish Royal Couple and Crown Princess Victoria attend reception for the Riksdag and Government

Apr 22, 2026

Swedish Royal Couple and Crown Princess Victoria attend reception for the Riksdag and Government

Apr 22, 2026

Apr 22, 2026

Latest Find

Featured

Chanel Cotton & Mixed Fibres Midi Dress

Charlotte Casiraghi, Dresses

Chanel Cotton & Mixed Fibres Midi Dress

Charlotte Casiraghi, Dresses

Charlotte Casiraghi, Dresses

All tagged 3Feb10

Christian Dior Granville Large Bag

Apr 19

Apr 19 Christian Dior Granville Large Bag

Grand Duchess Maria Teresa, Bags

Giorgio Armani Textured Single Breasted Blazer

Apr 19

Apr 19 Giorgio Armani Textured Single Breasted Blazer

Grand Duchess Maria Teresa, Outerwear

Magrit Platform Pointed Pumps in Grey Suede

Mar 12

Mar 12 Magrit Platform Pointed Pumps in Grey Suede

Queen Letizia, Shoes

Burberry Textured Waist Wool Coat in Black

Nov 5

Nov 5 Burberry Textured Waist Wool Coat in Black

Queen Letizia, Bottoms

Chanel Comète Earrings

Sep 10

Sep 10 Chanel Comète Earrings

Queen Letizia, Earrings, Accessories