What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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Crown Princess Victoria and Prince Daniel visit Vaasa and Espoo

August 22, 2026

Crown Princess Victoria and Prince Daniel visit Vaasa and Espoo

August 22, 2026

On Friday, Crown Princess Victoria and Prince Daniel visited Finland.

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August 22, 2026

Latest Find

Featured

Shevoke Gini Sunglasses

Benedikte Thoustrup, Accessories, Sunglasses

Shevoke Gini Sunglasses

Benedikte Thoustrup, Accessories, Sunglasses

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Benedikte Thoustrup, Accessories, Sunglasses

All tagged 4Mar20-A

Daniella Draper Mini Cupid Hoops With Baby Shamrock Charms in Gold

Mar 4

Mar 4 Daniella Draper Mini Cupid Hoops With Baby Shamrock Charms in Gold

Duchess of Cambridge, Accessories, Earrings

Russell & Bromley Date Night Ankle Boots in Black Suede

Mar 4

Mar 4 Russell & Bromley Date Night Ankle Boots in Black Suede

Duchess of Cambridge, Shoes

Zara Premium The High Waist Jeans in Revolve Black

Mar 4

Mar 4 Zara Premium The High Waist Jeans in Revolve Black

Duchess of Cambridge, Bottoms

Equipment Slim Signature Blouse

Sep 19

Sep 19 Equipment Slim Signature Blouse

Duchess of Cambridge, Tops

Reiss Olivia Double Breasted Coat

Jun 30

Jun 30 Reiss Olivia Double Breasted Coat

Duchess of Cambridge, Outerwear, Princess Eugenie