What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

Latest Blog Post

Featured

King Carl Gustaf and Queen Silvia attend 100th anniversary of the Sweden-Finland Association

May 18, 2024

King Carl Gustaf and Queen Silvia attend 100th anniversary of the Sweden-Finland Association

May 18, 2024

May 18, 2024

Latest Find

Featured

Sophie Habsburg Noe Bag in Nude

Countess of Wessex, Bags

Sophie Habsburg Noe Bag in Nude

Countess of Wessex, Bags

Countess of Wessex, Bags

All tagged 4May22-Max

Philip Treacy OC 649 Hat in Black

May 4

May 4 Philip Treacy OC 649 Hat in Black

Queen Maxima, Hats