What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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Crown Princess Victoria attends 2026 Stockholm Junior Water Prize ceremony

August 26, 2026

Crown Princess Victoria attends 2026 Stockholm Junior Water Prize ceremony

August 26, 2026

On Tuesday, Crown Princess Victoria attended the 2026 Stockholm Junior Water Prize ceremony as Patron.

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August 26, 2026

Latest Find

Featured

Zara Heeled Shoes with Metallic Buckle

Princess Madeleine, Shoes

Zara Heeled Shoes with Metallic Buckle

Princess Madeleine, Shoes

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Princess Madeleine, Shoes

All tagged 5Jun22-K2

Stella McCartney Belted Draped Crepe Midi Dress

Nov 24

Nov 24 Stella McCartney Belted Draped Crepe Midi Dress

Duchess of Cambridge, Dresses

Emmy Natasha Clutch in Lipstick

Jun 7

Jun 7 Emmy Natasha Clutch in Lipstick

Duchess of Cambridge, Bags

Emmy Rebecca Pumps in Lipstick

Jun 7

Jun 7 Emmy Rebecca Pumps in Lipstick

Duchess of Cambridge, Shoes