What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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Crown Princess Victoria visits Swedish Chemical Inspection Agency

November 12, 2026

Crown Princess Victoria visits Swedish Chemical Inspection Agency

November 12, 2026

On Thursday, Crown Princess Victoria visited the Swedish Chemical Inspection Agency in Sundbyberg.

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November 12, 2026

Latest Find

Featured

Ciner Art Deco Necklace

Queen Silvia, Accessories, Necklace

Ciner Art Deco Necklace

Queen Silvia, Accessories, Necklace

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Queen Silvia, Accessories, Necklace

All tagged 5May24-Max

H. Stern Harmony Earrings

May 5

May 5 H. Stern Harmony Earrings

Queen Maxima, Accessories, Earrings

Natan Couture Oscar Trousers

May 5

May 5 Natan Couture Oscar Trousers

Queen Maxima, Bottoms

Natan Couture Odirc Top

May 5

May 5 Natan Couture Odirc Top

Queen Maxima, Tops

Patek Philippe Ellipse Lady Diamonds Watch

Jun 20

Jun 20 Patek Philippe Ellipse Lady Diamonds Watch

Queen Maxima, Accessories, Watches

Sophie Habsburg Moneypenny Bag in Burgundy

Dec 27

Dec 27 Sophie Habsburg Moneypenny Bag in Burgundy

Countess of Wessex, Bags, Queen Maxima, Princess Catharina-Amalia