What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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King Carl Gustaf and Queen Silvia attend Salzburg Festival

August 13, 2026

King Carl Gustaf and Queen Silvia attend Salzburg Festival

August 13, 2026

This week, King Carl Gustaf and Queen Silvia attended the Salzburg Festival in Austria.

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August 13, 2026

Latest Find

Featured

Hogan Script Bag in White/Green

Princess Beatrice, Bags

Hogan Script Bag in White/Green

Princess Beatrice, Bags

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Princess Beatrice, Bags

All tagged 5Nov24-M1

Julie Sandlau Lumi Chandelier Earrings with Top Wesselton Diamond

Nov 6

Nov 6 Julie Sandlau Lumi Chandelier Earrings with Top Wesselton Diamond

Crown Princess Mary, Earrings, Accessories

Prada Satin Embellished Clutch in Yellow

Oct 2

Oct 2 Prada Satin Embellished Clutch in Yellow

Crown Princess Mary, Bags

Manolo Blahnik Hangisi Pumps in Yellow Satin

Apr 17

Apr 17 Manolo Blahnik Hangisi Pumps in Yellow Satin

Crown Princess Mary, Shoes

Max Mara Dover Wide-Leg Cady Jumpsuit in Black

Sep 30

Sep 30 Max Mara Dover Wide-Leg Cady Jumpsuit in Black

Crown Princess Mary, Jumpsuits