What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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Swedish Royal Couple and Princess Sofia attend Global Child Forum

October 13, 2026

Swedish Royal Couple and Princess Sofia attend Global Child Forum

October 13, 2026

On Tuesday, King Carl Gustaf, Queen Silvia, and Princess Sofia attended the Global Child Forum at the Royal Palace.

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October 13, 2026

Latest Find

Featured

Natan Edor Skirt in Blush Scattered Leaves Print

Queen Mathilde, Bottoms

Natan Edor Skirt in Blush Scattered Leaves Print

Queen Mathilde, Bottoms

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Queen Mathilde, Bottoms

All tagged 5Nov24-M1

Julie Sandlau Lumi Chandelier Earrings with Top Wesselton Diamond

Nov 6

Nov 6 Julie Sandlau Lumi Chandelier Earrings with Top Wesselton Diamond

Crown Princess Mary, Earrings, Accessories

Prada Satin Embellished Clutch in Yellow

Oct 2

Oct 2 Prada Satin Embellished Clutch in Yellow

Crown Princess Mary, Bags

Manolo Blahnik Hangisi Pumps in Yellow Satin

Apr 17

Apr 17 Manolo Blahnik Hangisi Pumps in Yellow Satin

Crown Princess Mary, Shoes

Max Mara Dover Wide-Leg Cady Jumpsuit in Black

Sep 30

Sep 30 Max Mara Dover Wide-Leg Cady Jumpsuit in Black

Crown Princess Mary, Jumpsuits