What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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Crown Princess Victoria and Prince Daniel visit Vaasa and Espoo

August 22, 2026

Crown Princess Victoria and Prince Daniel visit Vaasa and Espoo

August 22, 2026

On Friday, Crown Princess Victoria and Prince Daniel visited Finland.

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August 22, 2026

Latest Find

Featured

By Malina Bethanny Mini Dress in Light Lemon

Princess Estelle, Dresses

By Malina Bethanny Mini Dress in Light Lemon

Princess Estelle, Dresses

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Princess Estelle, Dresses

All tagged 5Sept15

By Malene Birger Kanera Pumps in Black Suede

Dec 26

Dec 26 By Malene Birger Kanera Pumps in Black Suede

Princess Marie, Shoes

Converse Chuck Taylor All Star Low Top Double-Tongue Shoes in White/Black

Apr 12

Apr 12 Converse Chuck Taylor All Star Low Top Double-Tongue Shoes in White/Black

Zara Phillips, Shoes

Christian Dior Couture Beaded Short Sleeve Gown in Black

Jan 5

Jan 5 Christian Dior Couture Beaded Short Sleeve Gown in Black

Princess Charlene, Gowns

Bottega Veneta Intrecciato Knot Clutch in Black

Dec 3

Dec 3 Bottega Veneta Intrecciato Knot Clutch in Black

Bags, Queen Letizia, Princess Madeleine, Princess Marie, Grand Duchess Maria Teresa, Chrysi Vardinogianni

Tara Jarmon Black and White Crepe Wool Dress

Nov 23

Nov 23 Tara Jarmon Black and White Crepe Wool Dress

Princess Marie, Dresses