What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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Queen Mary visits The Deaconess Foundation's Momentet

August 19, 2026

Queen Mary visits The Deaconess Foundation's Momentet

August 19, 2026

On Wednesday, Queen Mary visited Momentet, the Deaconess Foundation's social psychiatric residence for young adults.

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August 19, 2026

Latest Find

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M.A.B.E Chrissie Long Sleeve Top in Ecru/Check

Crown Princess Mary, Tops

M.A.B.E Chrissie Long Sleeve Top in Ecru/Check

Crown Princess Mary, Tops

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Crown Princess Mary, Tops

All tagged 6May09

Magrit Strappy Platform Sandals in Beige & White Suede

Feb 21

Feb 21 Magrit Strappy Platform Sandals in Beige & White Suede

Queen Letizia, Shoes

Alberta Ferretti Printed Knee-Length Skirt in Grey and Burgundy

May 2

May 2 Alberta Ferretti Printed Knee-Length Skirt in Grey and Burgundy

Crown Princess Mary, Bottoms

3.1. Phillip Lim Linen Coat

Jan 17

Jan 17 3.1. Phillip Lim Linen Coat

Princess Madeleine, Outerwear

Cartier Love Bracelet in White Gold

Jun 12

Jun 12 Cartier Love Bracelet in White Gold

Princess Madeleine, Accessories, Bracelet

Botkier Woven Clutch

Jul 25

Jul 25 Botkier Woven Clutch

Princess Madeleine, Bags